Techno Group↗

Techno Group is an engineering company with experience in electrical and plumbing works. Its work demands technical precision, accountability, and client trust.

The company came to ZOND to refresh its brand and reflect its level of expertise. The visual system needed to convey reliability and a modern approach to engineering tasks.

Refresh the company's visual image and build a recognizable communication system. The brand needed to match the quality of its services and consistently represent the team, its expertise, and its projects.

It was important to unite digital and physical carriers: social media, print, and branded merchandise. Every client touchpoint needed one clear visual language.

We developed an identity where the logo, colors, typography, and composition work in harmony. Restrained graphics and expressive accents shape an image of technical competence.

We codified the principles in a brand book and adapted the style to print materials, branded merchandise, and SMM. This gives the team a shared foundation for producing new carriers.

Techno Group received an updated identity and brand book with rules for the logo, palette, fonts, and visual materials. The company's communication gained a unified character.

Print, branded merchandise, and social media now support one shared brand image. The result is a system that helps present the company consistently and grow its communication.