Carbit↗

Carbit is an online service that aggregates car listings from different platforms. It helps users compare offers and find options that match their needs.

For such a product, a clear first contact matters. The identity must quickly explain the service domain, read well on screen, and support trust in the digital tool.

ZOND's task was to create a recognizable Carbit image that combines technology, dynamism, and convenience. From the mark to the ad layout, the brand had to feel consistent.

The system needed to work across scales: a small icon, mobile screen, presentation, and print. The focus was on a distinctive form, clear hierarchy, and contrast.

The open rounded mark reads as the letter C. A short graphic element on the right sets direction and makes the silhouette distinctive. Next to the name it forms a compact composition; on its own it works as a brand marker.

Black background, white typography, and green accent create clear hierarchy. Automotive photography adds emotion, while restrained layout keeps focus on the product and message.

For Carbit we developed a logo and visual identity, presentation, print and web materials, and video generation. The case shows the system across digital and physical formats.

Each touchpoint repeats key elements: the mark, contrasting palette, and concise typography. This gives the team a clear direction for future communications. Post-launch business metrics are not cited in the source.